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Nikhil S

Nikhil Suman is a Digital Marketer and SEO expert currently serving as Marketing Manager at Paytunes. With over 8 years of experience specializing in Google Ads, Meta Ads, SEO, and web design, Nikhil plays a pivotal role in driving the digital marketing strategies that power Paytunes’ growth in the audio advertising space.

He has played a key role in driving Paytunes’ digital marketing initiatives, including the development of a weather-triggered audio campaign for TATA AIG General Insurance, which was shortlisted for the ‘Best Regional Campaign – APAC’ award.

He has a strong background in search engine optimization with 7 years of dedicated experience optimizing content and campaigns for maximum online visibility and performance. Nikhil worked across various digital marketing positions, steadily advancing his expertise from Digital Marketing Associate to Senior Digital Marketing Executive. Before joining PayTunes, Nikhil worked in digital marketing and SEO roles at UA Consultants, Aile Medicare, Webtech Solution, and Instate Media.

Nikhil holds a Certification Course in Digital Marketing from the Indian Institute of Management Visakhapatnam. Outside of work, he pursues his passion as a part-time musician, blending creativity with analytics to deliver impactful marketing solutions.

Timezone arcade gaming campaign visual promoting Paytunes digital audio ads achieving 1.12× listen-through rate across urban metro audiences.

Case Studies, Digital Audio, Entertainment and Gaming

Timezone × Paytunes: 1.12× LTR — Urban Audio Attention Case Study

by Nikhil S March 6, 2026 0

How Timezone Drove 1.12× Listen-Through Rate Across Urban Metros with... Read more.