{"id":268,"date":"2023-06-21T16:58:29","date_gmt":"2023-06-21T11:28:29","guid":{"rendered":"https:\/\/www.paytunes.in\/blog\/?p=268"},"modified":"2023-06-21T16:58:29","modified_gmt":"2023-06-21T11:28:29","slug":"the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders","status":"publish","type":"post","link":"https:\/\/paytunes.in\/blog\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\/","title":{"rendered":"The audio is\u00a0chosen as the medium with the brightest future by advertising leaders."},"content":{"rendered":"
\"The
Image Source:- radiotoday.co.uk<\/figcaption><\/figure>\n

 <\/p>\n

Voters at a recent advertising conference voted radio and audio as the brightest future medium.<\/span><\/p>\n

Media360, an event on Brighton Pier, was attended by senior leaders of brands, media owners, and agencies. The event featured insight, inspiration, and a lively discussion on the most important issues <\/span>affecting advertising and marketing<\/span><\/a>.<\/span><\/p>\n

The delegates included CEOs, marketing leaders and agency heads from some of the biggest brands in the world. They were all faced with the question: Which media has the best future?<\/span><\/p>\n

The Media360 Challenge:<\/b> Rising Stars Edition asked advertisers to decide where to spend their advertising dollars in 2023 and beyond. It was the closing session of this year’s conference and consisted of six short pitches from some of the industry’s most promising new talent.<\/span><\/p>\n

The six mediums included: TV\/VOD (Video on Demand), Outdoor, Radio\/Audio\/Cinema, Gaming\/Metaverse and Events\/Experiential.<\/span><\/p>\n

George Butler, Bauer Media’s Director of Commercial Marketing, represented Radio\/Audio. George Butler’s main message was: “<\/span>With audio, you can tap into an amazing digital product<\/span><\/a> combined with the trust, reach, and efficiency radio can provide.”<\/span><\/p>\n

George brought in some familiar voices to win over the audience. Tyler West from KISS, Ken Bruce of Greatest Hits Radio, Fleur East, James Barr, and Hits Radio Breakfast were all featured.<\/span><\/p>\n

Fleur reminded her audience that they could bring in “all the classic characteristics of radio advertising while customizing the creative and changing the sound for the time and location, along with digital targeting abilities,” Tyler reminded them that “radio hosts have a personal connection with each listener.”<\/span><\/p>\n

Radio\/Audio won the award for the best channel in the future, with 32% of all votes cast by advertising leaders.<\/span><\/p>\n

Media360’s audience voted radio as their most trusted medium, followed by TV and publishing.<\/span><\/p>\n

Rachel Forde, a former CEO of UM London, drew on her own experience to argue, based on research, that Europe’s most trustworthy media is radio. This platform is “regulated, and ads are cleared independently.”<\/span><\/p>\n

Source:- <\/span>https:\/\/radiotoday.co.uk\/2023\/05\/audio-voted-medium-with-brightest-future-by-advertising-leaders\/<\/span><\/a><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

  Voters at a recent advertising conference voted radio and […]<\/p>\n","protected":false},"author":1,"featured_media":269,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[25,63,10,62],"ppma_author":[321],"class_list":["post-268","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-audio-advertising","tag-digital-audio","tag-media360","tag-paytunes","tag-with-audio-you-can-tap-into-an-amazing-digital-product","author-user"],"yoast_head":"\naudio is\u00a0chosen as the medium with the brightest future by advertising leaders<\/title>\n<meta name=\"description\" content=\"According to advertising executives, audio has the best future of all the media.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/paytunes.in\/blog\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"audio is\u00a0chosen as the medium with the brightest future by advertising leaders\" \/>\n<meta property=\"og:description\" content=\"According to advertising executives, audio has the best future of all the media.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/paytunes.in\/blog\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog - Paytunes\" \/>\n<meta property=\"article:published_time\" content=\"2023-06-21T11:28:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.paytunes.in\/blog\/wp-content\/uploads\/2023\/06\/1000george.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"700\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Nikhil S\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nikhil Suman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\\\/\"},\"author\":{\"name\":\"Nikhil Suman\",\"@id\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/#\\\/schema\\\/person\\\/2d1c98ce0f5e53c66bccb71eeaa9cde8\"},\"headline\":\"The audio is\u00a0chosen as the medium with the brightest future by advertising leaders.\",\"datePublished\":\"2023-06-21T11:28:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\\\/\"},\"wordCount\":362,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/blog.paytunes.in\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/1000george.png\",\"keywords\":[\"Digital audio\",\"Media360\",\"paytunes\",\"With audio you can tap into an amazing digital product\"],\"articleSection\":[\"Audio Advertising\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/paytunes.in\\\/blog\\\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\\\/\",\"url\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\\\/\",\"name\":\"audio is\u00a0chosen as the medium with the brightest future by advertising leaders\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/blog.paytunes.in\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/1000george.png\",\"datePublished\":\"2023-06-21T11:28:29+00:00\",\"description\":\"According to advertising executives, audio has the best future of all the media.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/paytunes.in\\\/blog\\\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\\\/#primaryimage\",\"url\":\"https:\\\/\\\/blog.paytunes.in\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/1000george.png\",\"contentUrl\":\"https:\\\/\\\/blog.paytunes.in\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/1000george.png\",\"width\":1000,\"height\":700,\"caption\":\"Image Source:- radiotoday.co.uk\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The audio is\u00a0chosen as the medium with the brightest future by advertising leaders.\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/\",\"name\":\"Blog - Paytunes\",\"description\":\"Blog - Paytunes\",\"publisher\":{\"@id\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/#organization\",\"name\":\"Blog - Paytunes\",\"url\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/blog.paytunes.in\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/cropped-112-1.png\",\"contentUrl\":\"https:\\\/\\\/blog.paytunes.in\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/cropped-112-1.png\",\"width\":1055,\"height\":307,\"caption\":\"Blog - Paytunes\"},\"image\":{\"@id\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/#\\\/schema\\\/person\\\/2d1c98ce0f5e53c66bccb71eeaa9cde8\",\"name\":\"Nikhil Suman\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/blog.paytunes.in\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/2151125241.jpgb1adbf91782126da6824d15ba72b4a44\",\"url\":\"https:\\\/\\\/blog.paytunes.in\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/2151125241.jpg\",\"contentUrl\":\"https:\\\/\\\/blog.paytunes.in\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/2151125241.jpg\",\"caption\":\"Nikhil Suman\"},\"description\":\"Nikhil Suman is a Digital Marketer and SEO expert currently serving as Marketing Manager at Paytunes. With over 8 years of experience specializing in Google Ads, Meta Ads, SEO, and web design, Nikhil plays a pivotal role in driving the digital marketing strategies that power Paytunes\u2019 growth in the audio advertising space. He has played a key role in driving Paytunes\u2019 digital marketing initiatives, including the development of a weather-triggered audio campaign for TATA AIG General Insurance, which was shortlisted for the \u2018Best Regional Campaign \u2013 APAC\u2019 award. He has a strong background in search engine optimization with 7 years of dedicated experience optimizing content and campaigns for maximum online visibility and performance. Nikhil worked across various digital marketing positions, steadily advancing his expertise from Digital Marketing Associate to Senior Digital Marketing Executive. Before joining PayTunes, Nikhil worked in digital marketing and SEO roles at UA Consultants, Aile Medicare, Webtech Solution, and Instate Media. Nikhil holds a Certification Course in Digital Marketing from the Indian Institute of Management Visakhapatnam. Outside of work, he pursues his passion as a part-time musician, blending creativity with analytics to deliver impactful marketing solutions.\",\"sameAs\":[\"https:\\\/\\\/paytunes.in\"],\"url\":\"https:\\\/\\\/paytunes.in\\\/blog\\\/author\\\/user\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"audio is\u00a0chosen as the medium with the brightest future by advertising leaders","description":"According to advertising executives, audio has the best future of all the media.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/paytunes.in\/blog\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\/","og_locale":"en_US","og_type":"article","og_title":"audio is\u00a0chosen as the medium with the brightest future by advertising leaders","og_description":"According to advertising executives, audio has the best future of all the media.","og_url":"https:\/\/paytunes.in\/blog\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\/","og_site_name":"Blog - Paytunes","article_published_time":"2023-06-21T11:28:29+00:00","og_image":[{"width":1000,"height":700,"url":"https:\/\/blog.paytunes.in\/blog\/wp-content\/uploads\/2023\/06\/1000george.png","type":"image\/png"}],"author":"Nikhil S","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Nikhil Suman","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/paytunes.in\/blog\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\/#article","isPartOf":{"@id":"https:\/\/paytunes.in\/blog\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\/"},"author":{"name":"Nikhil Suman","@id":"https:\/\/paytunes.in\/blog\/#\/schema\/person\/2d1c98ce0f5e53c66bccb71eeaa9cde8"},"headline":"The audio is\u00a0chosen as the medium with the brightest future by advertising leaders.","datePublished":"2023-06-21T11:28:29+00:00","mainEntityOfPage":{"@id":"https:\/\/paytunes.in\/blog\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\/"},"wordCount":362,"commentCount":0,"publisher":{"@id":"https:\/\/paytunes.in\/blog\/#organization"},"image":{"@id":"https:\/\/paytunes.in\/blog\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\/#primaryimage"},"thumbnailUrl":"https:\/\/blog.paytunes.in\/blog\/wp-content\/uploads\/2023\/06\/1000george.png","keywords":["Digital audio","Media360","paytunes","With audio you can tap into an amazing digital product"],"articleSection":["Audio Advertising"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/paytunes.in\/blog\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/paytunes.in\/blog\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\/","url":"https:\/\/paytunes.in\/blog\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\/","name":"audio is\u00a0chosen as the medium with the brightest future by advertising leaders","isPartOf":{"@id":"https:\/\/paytunes.in\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/paytunes.in\/blog\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\/#primaryimage"},"image":{"@id":"https:\/\/paytunes.in\/blog\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\/#primaryimage"},"thumbnailUrl":"https:\/\/blog.paytunes.in\/blog\/wp-content\/uploads\/2023\/06\/1000george.png","datePublished":"2023-06-21T11:28:29+00:00","description":"According to advertising executives, audio has the best future of all the media.","breadcrumb":{"@id":"https:\/\/paytunes.in\/blog\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/paytunes.in\/blog\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/paytunes.in\/blog\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\/#primaryimage","url":"https:\/\/blog.paytunes.in\/blog\/wp-content\/uploads\/2023\/06\/1000george.png","contentUrl":"https:\/\/blog.paytunes.in\/blog\/wp-content\/uploads\/2023\/06\/1000george.png","width":1000,"height":700,"caption":"Image Source:- radiotoday.co.uk"},{"@type":"BreadcrumbList","@id":"https:\/\/paytunes.in\/blog\/the-audio-is-chosen-as-the-medium-with-the-brightest-future-by-advertising-leaders\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/paytunes.in\/blog\/"},{"@type":"ListItem","position":2,"name":"The audio is\u00a0chosen as the medium with the brightest future by advertising leaders."}]},{"@type":"WebSite","@id":"https:\/\/paytunes.in\/blog\/#website","url":"https:\/\/paytunes.in\/blog\/","name":"Blog - Paytunes","description":"Blog - Paytunes","publisher":{"@id":"https:\/\/paytunes.in\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/paytunes.in\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/paytunes.in\/blog\/#organization","name":"Blog - Paytunes","url":"https:\/\/paytunes.in\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/paytunes.in\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/blog.paytunes.in\/blog\/wp-content\/uploads\/2025\/07\/cropped-112-1.png","contentUrl":"https:\/\/blog.paytunes.in\/blog\/wp-content\/uploads\/2025\/07\/cropped-112-1.png","width":1055,"height":307,"caption":"Blog - Paytunes"},"image":{"@id":"https:\/\/paytunes.in\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/paytunes.in\/blog\/#\/schema\/person\/2d1c98ce0f5e53c66bccb71eeaa9cde8","name":"Nikhil Suman","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/blog.paytunes.in\/blog\/wp-content\/uploads\/2024\/05\/2151125241.jpgb1adbf91782126da6824d15ba72b4a44","url":"https:\/\/blog.paytunes.in\/blog\/wp-content\/uploads\/2024\/05\/2151125241.jpg","contentUrl":"https:\/\/blog.paytunes.in\/blog\/wp-content\/uploads\/2024\/05\/2151125241.jpg","caption":"Nikhil Suman"},"description":"Nikhil Suman is a Digital Marketer and SEO expert currently serving as Marketing Manager at Paytunes. With over 8 years of experience specializing in Google Ads, Meta Ads, SEO, and web design, Nikhil plays a pivotal role in driving the digital marketing strategies that power Paytunes\u2019 growth in the audio advertising space. He has played a key role in driving Paytunes\u2019 digital marketing initiatives, including the development of a weather-triggered audio campaign for TATA AIG General Insurance, which was shortlisted for the \u2018Best Regional Campaign \u2013 APAC\u2019 award. He has a strong background in search engine optimization with 7 years of dedicated experience optimizing content and campaigns for maximum online visibility and performance. Nikhil worked across various digital marketing positions, steadily advancing his expertise from Digital Marketing Associate to Senior Digital Marketing Executive. Before joining PayTunes, Nikhil worked in digital marketing and SEO roles at UA Consultants, Aile Medicare, Webtech Solution, and Instate Media. Nikhil holds a Certification Course in Digital Marketing from the Indian Institute of Management Visakhapatnam. Outside of work, he pursues his passion as a part-time musician, blending creativity with analytics to deliver impactful marketing solutions.","sameAs":["https:\/\/paytunes.in"],"url":"https:\/\/paytunes.in\/blog\/author\/user\/"}]}},"jetpack_featured_media_url":"https:\/\/blog.paytunes.in\/blog\/wp-content\/uploads\/2023\/06\/1000george.png","authors":[{"term_id":321,"user_id":6,"is_guest":0,"slug":"niikhil-admin","display_name":"Nikhil S","avatar_url":{"url":"https:\/\/blog.paytunes.in\/blog\/wp-content\/uploads\/2024\/05\/2151125241.jpg","url2x":"https:\/\/blog.paytunes.in\/blog\/wp-content\/uploads\/2024\/05\/2151125241.jpg"},"author_category":"1","first_name":"Nikhil","last_name":"S","user_url":"https:\/\/paytunes.in","job_title":"","description":"<span style=\"font-weight: 400\">Nikhil Suman is a Digital Marketer and SEO expert currently serving as Marketing Manager at Paytunes. With over 8 years of experience specializing in Google Ads, Meta Ads, SEO, and web design, Nikhil plays a pivotal role in driving the digital marketing strategies that power Paytunes\u2019 growth in the audio advertising space.<\/span>\r\n\r\n<span style=\"font-weight: 400\">He has played a key role in driving Paytunes\u2019 digital marketing initiatives, including the development of a weather-triggered audio campaign for TATA AIG General Insurance, which was shortlisted for the \u2018Best Regional Campaign \u2013 APAC\u2019 award.<\/span>\r\n\r\n<span style=\"font-weight: 400\">He has a strong background in search engine optimization with 7 years of dedicated experience optimizing content and campaigns for maximum online visibility and performance. Nikhil worked across various digital marketing positions, steadily advancing his expertise from Digital Marketing Associate to Senior Digital Marketing Executive. Before joining PayTunes, Nikhil worked in digital marketing and SEO roles at UA Consultants, Aile Medicare, Webtech Solution, and Instate Media.<\/span>\r\n\r\n<span style=\"font-weight: 400\">Nikhil holds a Certification Course in Digital Marketing from the Indian Institute of Management Visakhapatnam. Outside of work, he pursues his passion as a part-time musician, blending creativity with analytics to deliver impactful marketing solutions.<\/span>"}],"_links":{"self":[{"href":"https:\/\/paytunes.in\/blog\/wp-json\/wp\/v2\/posts\/268","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/paytunes.in\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/paytunes.in\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/paytunes.in\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/paytunes.in\/blog\/wp-json\/wp\/v2\/comments?post=268"}],"version-history":[{"count":1,"href":"https:\/\/paytunes.in\/blog\/wp-json\/wp\/v2\/posts\/268\/revisions"}],"predecessor-version":[{"id":270,"href":"https:\/\/paytunes.in\/blog\/wp-json\/wp\/v2\/posts\/268\/revisions\/270"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/paytunes.in\/blog\/wp-json\/wp\/v2\/media\/269"}],"wp:attachment":[{"href":"https:\/\/paytunes.in\/blog\/wp-json\/wp\/v2\/media?parent=268"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/paytunes.in\/blog\/wp-json\/wp\/v2\/categories?post=268"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/paytunes.in\/blog\/wp-json\/wp\/v2\/tags?post=268"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/paytunes.in\/blog\/wp-json\/wp\/v2\/ppma_author?post=268"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}