{"id":798,"date":"2024-05-17T15:26:02","date_gmt":"2024-05-17T09:56:02","guid":{"rendered":"https:\/\/www.paytunes.in\/blog\/?p=798"},"modified":"2024-05-17T15:26:02","modified_gmt":"2024-05-17T09:56:02","slug":"power-up-with-sound-dms-audiomob-champion-in-game-audio-ads","status":"publish","type":"post","link":"https:\/\/paytunes.in\/blog\/power-up-with-sound-dms-audiomob-champion-in-game-audio-ads\/","title":{"rendered":"Power Up with Sound: DMS &#038; Audiomob Champion In-Game Audio Ads"},"content":{"rendered":"<h2><span style=\"font-weight: 400;\">DMS, along with the Audiomob event, boosts the advantages of in-game Audio ads<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">This past Thursday, DMS organized a post-sunset panel discussion to explore the growing popularity and advantages of audio advertising with its partners Audiomob\u2014a destination for <\/span><a href=\"https:\/\/www.paytunes.in\/in-game-ads\"><span style=\"font-weight: 400;\">in-game audio ads<\/span><\/a><span style=\"font-weight: 400;\"> within the region\u2014and the regional music streaming app Anghami.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The event hosted 170 media and advertising experts, DMS, and CG staff. The attendees were able to connect and discuss potential opportunities.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The panel discussion followed a lively rooftop party that included cocktails, pizza cooked on wood and music.<\/span><\/p>\n<h4><b>Summary of the panel discussion at Audiomob: &#8220;The rise of digital audio globally.&#8221;<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">The panel, led by DMS&#8217;s Associate Sales Director Carl Chalhoub, focused on the growth of digital audio worldwide and its impact on the region.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The panel discussion featured knowledgeable perspectives and expert insights from customers Alaa Alsweileh, Director of Digital Marketing at Samsung Gulf, and Zakaria Naciri, Audio Lead at Precision and Precision. They offered their opinions about the format and added to viewers&#8217; knowledge about the benefits of digital audio and its role within the media mix.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In addition to providing further information on the subject, Ramy Al-Kadhi, Director of Commercials at Anghami, and Wilfrid Obeng, Co-founder and CTO at Audiomob, discussed the latest technology and initiatives both companies have launched, as well as the areas that they believe will benefit the most from advancements.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">They also discussed the rising interest in digital audio ads for advertisers from the region. They talked about the measures being taken to promote the usage of digital audio and encourage it as a standard format to the satisfaction of agencies and advertisers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8220;Events like Let&#8217;s Get Loud have become crucial discussions in the business for us. Collaboration with DMS and with Choueiri Group for this event provided a fantastic chance for us to share our message about a better advertising ecosystem within a global region that consistently exceeds our growth expectations.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8220;Seeing so many experts come together from across the industry only helped cement digital audio&#8217;s place in the advertising industry and within omnichannel digital strategies,&#8221; said Wilfrid Obeng, Co-Founder and Chief Technology Officer of Audiomob.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Also Read &#8211; <\/span><a href=\"https:\/\/www.paytunes.in\/\"><span style=\"font-weight: 400;\">Audio Ads<\/span><\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>DMS, along with the Audiomob event, boosts the advantages of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":799,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[178],"tags":[181,10],"ppma_author":[321],"class_list":["post-798","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-in-game-audio-ads","tag-in-game-audio-ads","tag-paytunes","author-user"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Power Up with Sound: DMS &amp; Audiomob Champion In-Game Audio Ads<\/title>\n<meta name=\"description\" content=\"Confused by in-game audio ads? 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